Dannebrog is hoisted on Comrade estate – Göteborgs-Posten

Hvornaar smager a blue crowd party bedst? Hvergang, of course.

Excuse Danish, but but it would IFK Göteborg did not top the headlines. The team’s four red and white color, click – Lasse Vibe, Jacob Ankersen, Soren Rieks and Thomas Mikkelsen – has a third of the season helped to helped to a title already secured and the team made the best Allsvenskan beginning of the modern era.

In 16 competitive matches have IFK Göteborg made 37 goals – and the Danish lirarna have accounted for 20 of these, or 54 percent: Eleven of Vibe, five from Ankersen and four from Rieks!

It thanks the blue-white companion Association – and markets Superugen, or Super Week in Swedish. Because when Djurgården and then Elfsborg, the two chasing the top teams in the series, comes to Gamla Ullevi next week is over a Danish theme.

On June 1 will Dyrgaarden visiting: 10,500 tickets sold so far.

On June 4, the Ælfsborgen going from Boras: Even better, the 11,000 sold!

– It is a unique moment in the blue and white history – four Danes in IFK Gothenburg at the same time. They estimated both on the pitch and off for their efforts – so when we would have two home matches so close together we quickly that it would be a Danish theme, says marketing director Andrei Häggblad.

advertising agency and the club worked out the campaign – which also ended in a TV commercial that will be broadcast in the Gothenburg area.

On June 5, the red and white national day, hoisted Dannebrog in many places in the yndiga country – and the Danish flag will surely sway even in Gothenburg.

– It will be hoisted already on Sunday’s exercise of Comrade farm! In addition, a food truck

from a Danish restaurant to run up to workout so all who are there have the chance to eat Danish open sandwiches, continues Häggblad.

On Comrade farm has also answering machine received a new message, recorded by Jakob Ankersen and Soren Rieks.

To use Lasse Vibe was never intended – as he talks fluent Swedish nowadays …

– He talks almost the good Gothenburgian but can certainly fall back on the mother tongue if we need it. However, Thomas Mikkelsen’s Danish hard incomprehensible – even for the Danes in the team, laughing Andrei Häggblad.

The website www.ifkgoteborg.se goes on in red and white and has advertising to visit the neighboring country a brofärd from Malmo or båttripp from Gothenburg.

In addition, all Danish citizens in Gothenburg a free ticket for the match against Everton. Maybe something for Liseberg’s CEO Andreas Andersen to exploit?

Subject to the another famous Danish residence in the Gothenburg area. He ran into the sports park in Copenhagen at one time …

– I have no eye on the Danish population in Gothenburg, but I know that many Danes have season tickets – and that Danish television has drawn attention to our campaign, says Andrei Häggblad.

So how was it: Hvornaar smager a blue crowd party bedst?

Hvergang.